Posts Tagged ‘case studies’

In a struggling economy, an award-winning year-end appeal

September 22nd, 2009 by Elizabeth Ricca

Bronze_MedalWe Ducks are proud to announce that one of our integrated fundraising campaigns has won an award from FundRaising Success magazine! We learned earlier this month that the Parent Project Muscular Dystrophy 2008 Year-End Appeal tied for the bronze in the Multichannel category.

Parent Project Muscular Dystrophy (PPMD) is a long-time client of Big Duck, and they work to end Duchenne muscular dystrophy, a fatal genetic disorder that affects boys. The 2008 year-end appeal combined print and online elements and built on the momentum of a very successful integrated year-end campaign that we developed for PPMD in 2007 (click here to view a case study).

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New frontiers to conquer in volunteering, fundraising, and more | Weekly Round-Up

July 10th, 2009 by Elizabeth Ricca

Here’s to another lovely week of nonprofit communicating.

  1. A New York Times op-ed discusses the importance of messaging for causes and aid efforts, in terms that spark some disagreement in the nonprofit sector, as Allison Fine captures on her blog.
  2. If you’re reflecting on your organization’s use of social media, this social media guide from the American Red Cross is a must-read.
  3. As our attention spans get shorter and shorter, we look for commitments that come in smaller and smaller pieces. Enter microvolunteering! What do you think — could you put your volunteers to work a minute or two at a time?
  4. Still struggling to connect your Facebook fan base to your website audience? A new embeddable “Fan Box” widget lets you put the latest activity from your fan page right on your homepage.
  5. A great guest post on Beth’s Blog shares details and lessons learned from implementing a short, targeted Twitter fundraising campaign.
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