Years ago, everyone came to meetings wearing suits, met in conference rooms, and worried that if they revealed too much of themselves at work they’d be seen as less professional or credible. These days, it just ain’t so: the more you’re authentic and transparent, the more people seem to trust you… it most contexts, that is.
Kivi Leroux-Miller has some useful insights on this topic in her blog entry on Mixing Your Work and Personal Life Online.
One interesting by-product of this movement toward the more personal is the rise of slang in professional contexts and other forms of colloquial communications. Instead of gently asking Americans to become video volunteers, for example, All for Good created the “The World Sucks: Help it Suck Less” video which pokes fun at nerdy, agoraphobic YouTube nerds in an effort to boost volunteerism.

