With 2011 knocking at the door, I suspect some of you are already sharpening your pencils, or perhaps dusting off your keyboards, getting ready to write an RFP for the big project you’re hoping to tackle soon. Writing an RFP can be a bit like telling the doctor what medicine you need when you’re sick: it requires a certain amount of self-diagnosis. In particular, this process also asks you to figure out how long the cure should take and what it should cost. And, much like what you expect from a doctor, the real-life answers to those questions are often very different than what you’d expect.
Nonprofits send us Ducks dozens of RFPs each year for communications projects like rebrands, websites, online fundraising, and more, and we’ve seen it all. Here are three tips we hope will help you write better RFPs in 2011.
