Brandraising™: One organization, many channels
February 10th, 2010, 12:00 p.m.
As you expand the tools you use to communicate online and off and staff's roles change, how do you ensure you're all speaking with one voice? Based on Sarah Durham's book "Brandraising: How to Raise Money and Increase Visibility through Smart Communications", (Jossey-Bass, 2009) this session, facilitated by
Sarah Durham, will link vision, mission, branding and beyond, with a particular focus on websites, social media, and other online channels fundraisers can use to cultivate, solicit and steward donor relationships.
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Fundraising 2009 – was it good for you?
February 2010
2009 ended on a high note for many nonprofits whose year-end appeals raised more money online than in 2008.
- According to Network for Good, online giving in December 2009 grew 25% compared to 2008.
- According to Blackbaud, it grew 32%.
- The average online gift in December 2009 remained relatively the same as it was in December 2008. The average gift processed via Network for Good was $153 (a 4% drop), and the average gift processed via Blackbaud was $244.17 (a 2% drop).
Because most nonprofits raise nearly 50% of their online donations during the October-December time period, we follow year-end campaigns closely. (We even created a few year-end campaigns for our clients, but more about that in a future Duck Pond issue.)
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“Sector Report: Fundraising 2009-2010”
January 01, 2010
Late last year,
Fundraising Success Magazine asked folks from all across the fundraising spectrum a series of questions focused on fundraising in 2009 and what lies ahead for the sector in 2010. In this article,
Sarah Durham and
Farra Trompeter share their analysis of 2009 and visions for 2010.
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Media Relations — An interview with Bonnie McEwan
March 09, 2009
In this interview with Bonnie McEwan, President of Make Waves, we talk about what makes for a good story these days, and how a nonprofit can identify and get out in front of their own best media opportunities.
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Advancing Philanthropy
March 27, 2008
Useful fundraising tools and strategies published by the Association of Fundraising Professionals.
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