Media Relations — An interview with Bonnie McEwan
March 09, 2009
In this interview with Bonnie McEwan, President of Make Waves, we talk about what makes for a good story these days, and how a nonprofit can identify and get out in front of their own best media opportunities. (More/Listen now)
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Social Media — Is it for your organization?
Wednesday, July 22, 2009
2:00 p.m.-3:00 p.m. EST
$35 with advance registration
MySpace... Facebook... Digg... Twitter... With all the buzz about social networks and social media, it is hard to know where to start. In this webinar, we'll highlight the most popular social media tools, review demographics, explore some examples, and share a process to help you build a social media strategy. (More)
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Your Website as an Experience of Your Brand
July 10, 2009, 9:30 a.m.–12:30 p.m.
Many nonprofits invest in their logos and messaging, and strive to communicate their organization's brand consistently, with varying degrees of success. In this session, we'll use examples and case studies to examine how copywriting, design, structure, color, and more work together to communicate an organization's personality, positioning, and identity. We'll also suggest ways to make sure your site is audience-centric — built to work for them, not (just) for you — from development to launch, and beyond. (More)
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Annual Reports Group Intensive
If your organization is thinking about producing its first annual report or is looking for ways to breathe new life into your reports of the past, this one-day intensive group session will help. This Intensive explores the target audiences, anticipated outcomes, and content that your organization should consider when producing a high-impact annual report. Participating organizations are encouraged to present past annual reports or materials in development for discussion. You’ll learn how to extend the shelf-life of the traditional report, adapt your report online, create interactive reports, and more. At the end, you’ll have a clear sense of the annual report ‘must-haves’ and where the greatest opportunities are for your organization. (More)
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Beyond the RFP: Better, Stronger, Faster!
June 2009
More than ever, nonprofits are using RFP's (requests for proposals) as part of the process for determing which vendors or partners they'll hire. RFP's can help you gather information about a lot of different possible vendors or partners in one fell swoop. That's the good news. But there's also a dark side.... (More)
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“Fundraising in 2008 proved it really is about who you know.”
May 01, 2009
For fundraisers, the first quarter of the year is as much a time to look back as ahead. It’s a time to find out how year-end appeals tallied up, to assess how winter events performed and perhaps to report back to the board on what it all means. (More)
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Advancing Philanthropy
March 27, 2008
Useful fundraising tools and strategies published by the Association of Fundraising Professionals. (View link)
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