Katya’s Nonprofit Marketing Blog
March 20, 2008
Blog of Katya Andressen, author of
Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes.
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marketing, materials development, media relations
White Paper: Great Creative by Committee
August 2007
A little well-organized preparation will help you avoid common pitfalls in the group creative process. Click on the title for some pointers on working through this particular — and often unavoidable — challenge.
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design, materials development, nonprofit management
White Paper: Building Effective Relationships
March 2001
This White Paper offers tools to assess what your internal team can handle, and what you may want to look for in any firm you're considering working with.
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communications strategy, materials development, public relations