Looking for ideas and tips to maximize your nonprofit’s communications? Check out Big Duck’s Duck Pond— our free newsletter offering tips, tools, case studies, and other resources to help your organization communicate more effectively. Subscribe here or take a stroll through our recent issues below.
Fundraising 2009 – was it good for you?
February 2010
2009 ended on a high note for many nonprofits whose year-end appeals raised more money online than in 2008.
- According to Network for Good, online giving in December 2009 grew 25% compared to 2008.
- According to Blackbaud, it grew 32%.
- The average online gift in December 2009 remained relatively the same as it was in December 2008. The average gift processed via Network for Good was $153 (a 4% drop), and the average gift processed via Blackbaud was $244.17 (a 2% drop).
Because most nonprofits raise nearly 50% of their online donations during the October-December time period, we follow year-end campaigns closely. (We even created a few year-end campaigns for our clients, but more about that in a future Duck Pond issue.)
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campaigns, capacity-building, fundraising, messaging
Goodies for 2010
January 2010
HAPPY NEW YEAR!
Kick off your 2010 just right.
Click here to collect a gift from each member of the Big Duck team.
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capacity-building, marketing, online
Brandraising: communicating more effectively
December 2009
Many nonprofits struggle when it comes to aligning their communications. Sarah Durham's book,
Brandraising: How Nonprofits Raise Visibility and Money through Smart Communications weaves together best practices from for-profit strategic communications and the nonprofit sector to create a new model for effective nonprofit communications.
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branding, brandraising, capacity-building
Tweeting for dollars
November 2009
Everyone is using Twitter! Read on to get some great tips on how to run a successful campaign on this rapidly rising social messaging platform.
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capacity-building, online, positioning, social media
Shouting to be heard: communicating in a noisy era
October 2009
Getting your organization's message out in this day and age can be challenge. In this month's newsletter we give some tips on how to rise about the noise and reach donors effectively.
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capacity-building, communications strategy, positioning
That’s our Mission! Vision? No, our Values! Wait, What?
September 2009
Ever wonder what the difference is between Vision, Mission, and Values Statements? This short primer will help it all become clear.
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brandraising, capacity-building, communications strategy, messaging, personality, positioning
Do you have a social media policy?
August 2009
Whether you are sparking discussion or others are discussing you, your organization has a presence in social media.
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capacity-building, communications strategy, online, personality, social media
[Insert world’s best subject line here]
July 2009
Everyone’s emailing these days — your favorite shoe store, your local farmer, your doctor, your school, your parents. Use subject lines well, and make your nonprofit’s emails stand out from the pack.
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communications strategy, messaging, online
Beyond the RFP: Better, Stronger, Faster!
June 2009
More than ever, nonprofits are using RFP's (requests for proposals) as part of the process for determining which vendors or partners they'll hire. RFP's can help you gather information about a lot of different possible vendors or partners in one fell swoop. That's the good news. But there's also a dark side....
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communications strategy, nonprofit management
Reflections for the NTC — NTEN’s nonprofit technology conference
May 2009
On April 26-28, 2009, Big Duck's
Sarah Durham and
Farra Trompeter joined over 1,400 nonprofit professionals and consultants in San Francisco, CA for the 2009 NTC (nonprofit technology conference). Read on to get some of their takeaways.
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capacity-building, communications strategy, nonprofit management, social media
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