Looking for ideas and tips to maximize your nonprofit’s communications? Check out Big Duck’s Duck Pond— our free newsletter offering tips, tools, case studies, and other resources to help your organization communicate more effectively. Subscribe here or take a stroll through our recent issues below.

Reflections for the NTC — NTEN’s nonprofit technology conference

May 2009
On April 26-28, 2009, Big Duck's Sarah Durham and Farra Trompeter joined over 1,400 nonprofit professionals and consultants in San Francisco, CA for the 2009 NTC (nonprofit technology conference). Read on to get some of their takeaways. (More)
capacity-building, communications strategy, nonprofit management, social media

Write Visually. Making your prose pretty will do more for readability than style.

April 2009
In today’s topsy-turvy world, writing well about your organization doesn’t necessarily guarantee that people will read your words. Attention spans are getting shorter, distraction rates are higher, and skimming (or skipping) tendencies are surer. (More)

Your Website as an Experience of Your Brand

March 2009
Your organization’s brand is more than just its logo, its name, or how it all looks on letterhead. It starts with the core purpose and vision your organization hopes to fulfill and goes all the way through how people experience your organization—via programs, events, videos, newsletters, and yes, your website. (More)

Listening to predict what donors want

February 2009
In tough times, going back to the basics and considering your organization's priorities can help you make smart investments and weather the storm. (More)

That gap in your 2009 budget

January 2009
If your organization’s communications and/or development budget got cut at the end of 2008, you’re not alone. (More)

Calculating the real value of your time in 2009

December 2008
As you begin planning for 2009 and beyond, consider the value of your time and that of your staff. You might find it useful as you decide which projects to keep in-house, outsource, or discard altogether. (More)

Getting started with social networking

November 2008
With the newest stats indicating that web traffic to social networking sites is on the rise, it’s hard to deny that social networking, social media, and social bookmarking are worth embracing. (More)

Special Edition: The financial crisis and your organization’s communications

October 2008
Whether it’s officially called a recession or not, the current crisis is starting to impact many nonprofits, and others are bracing for what may come. (More)

Is your organization a Mac or a PC?

October 2008
Exploring your organization's personality is a great place to start if you're considering reshaping your organization's identity. (More)

Case Study: Women’s Sports Foundation Brand Evolution

September 2008
With exciting opportunities on the horizon, the Women's Sports Foundation engaged Big Duck in 2007 to make sure its brand and materials stood out from the crowd and made an impact. (More)