Intro to Online Fundraising

Over the past decade, nonprofit organizations have been testing and refining approaches to using the internet to attract donations. While other forms of revenue generation have been declining, revenue from online donations continues to grow. Beyond taking advantage of the increasing comfort level of donors to contribute online, nonprofits need to integrate their fundraising strategy. Did you design your website with donors in mind? How well are you using email to tell your organization’s story? We’ll examine these questions and create a strategy you can implement to raise more money online. (More)