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Media Relations — An interview with Bonnie McEwan

March 09, 2009

In this interview with Bonnie McEwan, President of Make Waves, we talk about what makes for a good story these days, and how a nonprofit can identify and get out in front of their own best media opportunities. (13:16)

show notes + useful links

• Make Waves
• News for a Change: An Advocate’s Guide to Working with the Media by Lawrence Wallack
• Making the News: A Guide for Activists and Nonprofits by Jason Saltzman
• Free Management Library