Brandraising: Digging out of the trenches of daily communications

Are you so busy with your day-to-day tasks that you haven’t stopped to take the time to look at the bigger picture? It’s time to get out of the trenches- or, at least, make sure you’re digging effectively toward results. In the final part of the brandraising webinar series, Big Duck Principal + Founder Sarah Durham and VP of Strategy and Client Relationships Farra Trompeter will explain how to create and implement a communications plan and strategy. Based on Sarah’s book Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communication (Jossey-Bass, 2010). (More)