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“Brandraising®: TuDiabetes.org”
Building support through community. In this article,
Sarah Durham
discusses the benefits of building community sites, like ning, to increase awareness, connections, and fundraising dollars.
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Keywords
acronyms
advocacy
annual report
branding
brandraising
campaigns
capacity-building
communications strategy
copywriting
design
direct mail
fundraising
marketing
messaging
nonprofit management
online
personality
positioning
printing
Sarah Durham
social media
